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The worlds most successful Rugby Club, Bradford Bulls, have today launched their brand new website for 2004, featuring an innovative animation promoting the Bulls Super League opening match against Wigan Warriors.
The animation features Bulls stars Lesley Vainikolo, Paul Deacon and Jamie Peacock, along with Head Coach Brian Noble and Warriors star Terry Newton, and gives a sneak preview of the Warriors latest tactics aimed at defeating the Bulls and exacting revenge for the Warriors Grand Final defeat.
Created by the Bulls graphic design agency Fluid Solutions, the animation lasts two minutes, and Fluid Managing Director Stephen Earle said:
?We were delighted to work with the Bulls on this cutting edge animation. No other club in British Sport has ever used such a promotional tool, and we were excited to bring the concept to life and play our part in the overall project.?
The website has been re-designed by the Bulls e-business solutions provider NAK Corporate World who have powered the official website for over 3 years, along with the Bulls online store and e-ticket solutions, and the site features a sleek new design along with special features including the Joe Vagana Column and the Fanzone which will feature downloads and interactive elements for Bulls fans everywhere.
Bulls spokesman Simon Collinson said of the new site:
?For the four weeks over the Christmas period the site received over 2 million hits from 150,000 individual users which is a culmination of developments over the past 2 years, and I hope that the launch of phase 3 of the site?s development will prove even more popular.
?There are many new features which will be introduced over the coming weeks and months as we strive to ensure bradfordbulls.co.uk remains one of the most exciting websites in British Sport.?