Fans to get ultimate digital experience

The National Rugby League and Telstra have cemented the most successful commercial partnership in Australian sport, extending the naming rights for the Telstra Premiership into a record seventeenth season.

Telstra has renewed its association both as naming rights partner for the Telstra Premiership and, in partnership with the NRL, will form NRL Digital Media, a unit dedicated to providing fans unprecedented online, mobile and tablet access to the latest in Rugby League action, debate and entertainment for the next five years.

As part of a game-wide digital strategy committed to providing fans with the ultimate digital experience with the game: